WhatsApp

Services

Governance first. The rest of the operation built around it.

Four fronts working together: at the center, making your giveaways legal; around it, legal support, traffic and media.

Giveaway rules with an official seal, a globe of numbered balls and a stamp on the deskFlagship

Governance and legal compliance

Your giveaway within the law, from the rules to the result.

Informal raffles on social media expose influencers to lawsuits, frozen accounts and seized funds. Axion moves your campaign to a model provided for by law, with authorized partners and public proof of every step.

What we do

  • Diagnosis of your current campaign: what is exposed and what needs to change
  • Choice of legal path: prize-linked philanthropy (Law 14,332/2022, regulated by Susep) or commercial promotion (Law 5,768/1971, authorized by the Ministry of Finance)
  • Connection with an authorized capitalization company and charity
  • Contracts between influencer, partners and charity, with clear roles and payouts

During and after

  • Rules, terms and privacy policy for participants
  • Transparency portal with results, winners and reporting
  • Auditable draw and a record of every campaign step
  • Tracking of deadlines, obligations and changes to Susep rules

Around governance

Everything a campaign needs to sell well and safely.

Hire just the legal compliance or the whole operation. Each service connects with the others, with a single point of contact.

A lawyer's hands annotating a contract next to law books

Legal

Legal support for the giveaway market

Partner lawyers dedicated to prizes, capitalization and commercial promotion, alongside your operation from start to finish.

  • Legal opinions on each campaign format
  • Drafting and review of contracts and rules
  • Responses to notices, complaints and inspections
  • LGPD compliance for participant data
  • Monitoring of public consultations and new rules
Glass funnel turning colored marbles into a blue line leading to a phone

Traffic

Paid traffic management for giveaways

Paid ads that bring the right audience to the campaign page, within the platforms' policies for prizes.

  • Campaigns on Meta, Google and TikTok
  • Audiences, pixel and conversion events set up
  • Creative and offer tests every week
  • Reports on cost per sale and return on every real invested
Behind the scenes of a shoot with camera, lights and presenter

Media

Media and marketing management

Campaign communication from announcement to result, in the influencer's voice and within what the rules allow.

  • Content calendar and scripts for lives and stories
  • Visual identity for each campaign
  • Creative production for feed, reels and ads
  • Guidance on what can and cannot be promised

Services are subject to a feasibility review and the applicable legal requirements. Legal support is provided by partner lawyers registered with the Brazilian Bar Association (OAB).

Next step

What is your operation's next project?

A person answers, not a bot.